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Monthly Archive for: "March, 2017"
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 Stop Branding your Brand, you have doing it all wrong – Part 3 / 4
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By Leow Leik Hong
In Article
Posted March 29, 2017

Stop Branding your Brand, you have doing it all wrong – Part 3 / 4

People – The Drivers of Success  About 85% of branding activities carried out today occur in our daily interactions (a tweet, a Facebook status update, a blog post, email, etc.). Everyday, [...]

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 Stop Branding your Brand, you have doing it all wrong – Part 2 / 4
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By Leow Leik Hong
In Article
Posted March 24, 2017

Stop Branding your Brand, you have doing it all wrong – Part 2 / 4

Purpose – The BIG Idea It all starts with this question – Why did you start your business in the first place? While this is one of the most common questions that people will ask you about your [...]

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 Stop Branding your Brand, you have doing it all wrong – Part 1 / 4
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By Leow Leik Hong
In Article
Posted March 15, 2017

Stop Branding your Brand, you have doing it all wrong – Part 1 / 4

The New Meaning of Branding a Brand In the past, branding was all about spending. The more you spend on advertising and marketing, the more you appear on the mass media, the more recognized you [...]

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